STRATEGY | CONTENT

Bridging the tech divide
with Hitnet

When content meets tech-for-good.





"In the 21st century, digital exclusion means social exclusion, and that can have huge implications for marginalised communities”.


- Julie, co-founder and CEO, Hitnet

Hitnet, a Melbourne-based tech-for-good company deploys touchscreen hubs to urban, regional and remote communities across Australia and the Pacific. The hubs house vital educational content that aim to help people live healthy and happy lives.
By working in the tech arena, Hitnet is working to bridge the digital divide - a crucial barrier for marginalised communities around the world. The Hitnet hub acts as a centre point in the community, it's a place where people can learn, create and connect.



Since 2016, I've been supporting Hitnet in their communications and content strategy, and ongoing copywriting.

This work includes:
- Communications and content strategy for Hitnet's recent rebrand and website re-launch; including, messaging and content strategy, web copywriting.
- E-newsletter strategy and support; including, content planning and copywriting.
- Social media and digital marketing strategy and support; including, content planning, post creation and ad management.
- Creation of media releases and managing media relations.

“Georgia‘s contribution has been invaluable to Hitnet to enable us to share the social impact work we have done across the country, to our customers, communities and other stakeholders. I would highly recommend her skills and passion.”


- Julie, co-founder and CEO
  Hitnet


Georgia Gibson. 2019.